Wix vs. Weebly: Which Is Best Business Site Builder?
The benefits of an online presence for small and medium-sized business owners can’t be ignored. Most people use search engines to find local products and services—savvy consumers threw out their Yellow Pages long ago. If a small business isn’t online, it is going to miss out on a lot of local consumers.
There are loads of platforms promising to increase Web traffic and visibility for small business, but can they all deliver? Check out this comparison of the small business website offerings from Wix and Weebly:
Social Media Integration
Branding a business across multiple online platforms will increase awareness for the company. And, depending on the targeted demographic, the ideal customer base may be very social media savvy and expect all businesses to have a presence there.
All Weebly website templates have social media icons for Twitter, Facebook, LinkedIn, Pinterest, and more that will link to the business’s social media sites. Just insert the widget and wait for the likes, social shares, and number of followers to grow!
Wix also has a robust social media service, offering businesses a social feed right on their site, the ability to showcase Facebook comments on their website, and social media icons that link to Facebook, Twitter, and more. Plus, having the feeds integrated into the page keeps people on the business’s page instead of redirecting them to your social site.
A website isn’t doing its job if it’s not generating quality leads. In order to grow, a business must find new consumers and increase awareness about its services. Both website platforms offer ways for businesses to capture more leads in less time.
Weebly offers an easy form builder so that a business is able to capture contact information from its visitors such as email and phone number. Wix helps businesses capture leads with easy contact forms, email marketing campaigns, and a live chat program.
Engaging website visitors in a meaningful way leads to more time spent on a site and ultimately increased revenue for the business. This makes it very important for any website platform to enable the addition of engaging content, communication, and other interactive tools.
Weebly helps business keep visitors engaged with a variety of pre-designed templates that include blogging capabilities, plenty of room for images, and the ability to upload HD videos. To help business engage customers, Wix lets businesses take polls on their website to get consumer feedback, link social media content with their site, and add more than 200 apps for email marketing and more. Wix sites can also be fully customized to include multiple tabs of relevant content.
Small businesses can’t succeed if they’re not engaged online. And, quite simply, without the help of a website platform many hours will be needlessly lost. Both Weebly and Wix website builders allow for more efficiency when it comes to online marketing, cutting down on the time it takes to reach a broader audience.
Curious about what to do next? Read our comprehensive review of Wix’s website builder